False Start!

False Start! 5 Yard Penalty. Repeat First Down!

I once witnessed our high school football team suffer 5 false start penalties in a row. The 4th down punt was inevitable.

False starts don’t just happen in football games, track meets, and swim competitions. They happen in your practice too. And you can suffer the same fate as the football team – except that don’t have the option to punt.

Business false starts happen when you unsuccessfully attempt to begin something.

You know, the important and urgent project. The one with the deadline looming like the headlamp of an oncoming train.

Then, you sit down to get started only to discover that you don’t have what you need to complete the task.

So you waste valuable time and momentum getting ready. Before you know it, your time block is up and all you did is move backward.

You don’t have to tolerate false start penalties in your practice.

Instead, find ways to improve and practice your planning system so that the information you need is at your fingertips and ready to go at the right time.

What’s one thing you’re trying to improve in your system to avoid false start penalties?

Doug BrownFalse Start!